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Client: The Client: Xponcard, Denmark
- suppliers of smartcard technology, especially
SIM cards for mobile cellphones, together with their principal suppliers,
CISL Technology, a Swedish software house. |
The Brief:
Conceive and write the company's first sales brochure aimed
at chief executives, financial directors and CIT managers of
international mobile operators.
Sample copy:
"Save time and money with our versatile ASP option…
Why not harness the amazing flexibility and power of the Xponcard
platform with our exciting ASP solution? CISP2000 TM ASP has
all the functionality of the full product, yet is faster and
less expensive to implement. CISP2000 TM ASP delivers all the
powerful features of our VAS/OTA platform to your subscribers.
They can retrieve information from the internet, change menu
items on their SIM, customise the service to suit their handset,
and download ringing tones, operator logos and picture messaging.
The sooner you adopt CISP2000 TM ASP, the sooner you'll begin
to save money, resources and time!
… you can with Xponcard! "
Testimonial:
I think the text is very good and will
really help us here in the sales department - Michael
Juhl Petersen, Xponcard Sales Director
Keith I am now back from the USA and I would just like to mention
that we are very happy with the copy text for the brochure.
Thanks for a great work, and I look forward to working with
you again. - Guy Robert, CISL Marketing Director |
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